As agreed by most, including Brand Health International, the EphMRA conference is the high point of the EphMRA year and ‘A look through the Kaleidoscope’ is no exception! BHI will be attending both the agency fair and the seminars.
Vicky McLellan
19 Jun, 2007
EphMRA is renowned for providing a programme of high calibre speakers delivering papers on the most up to date topics and changes in the market research industry. Tying in with BHI’s belief that brands and branding are important because they are about shaping and re-shaping the way that the medical world thinks and feel, this years conference focuses on how it is important to push the boundaries of research to address the challenges that sales and marketing teams face in optimising the ROI.
This year’s conference also addresses the obstacles that are making market research more challenging, such as legal issues relating to privacy and the need to report adverse events.
BHI has a stand at the agency fair on Wednesday 20th June, which will be attended by Jon Chandler (Managing Director – Creation), Peter Winters (Managing Director – Validation) and Vicky McLellan (Associate Director – Validation). We will also be attending the sessions at the conference. So please feel free to stop by our stand to discuss your market research needs and our ‘kaleidoscope’ of experience.
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